What Is the Best Private-Label Cosmetic Company?

Starting your beauty brand? Private-label cosmetics allow you to launch quality products without manufacturing hassles, but choosing the right manufacturer can be overwhelming.

The best cosmetic manufacturer depends on your business needs. Do you want custom formulations or ready-made products? Do you prefer eco-friendly or luxury packaging? Are you looking for low-order minimums or high-volume production?

This guide will walk you through the top private-label cosmetic manufacturers and help you choose the best one for your brand.

What Makes a Great Private-Label Cosmetic Manufacturer?

Cosmetic manufacturers vary—some specialize in natural beauty, others in advanced skincare or trendy makeup. The right choice depends on your brand’s needs.

Here’s what to consider:

1. High-Quality Ingredients

Your customer’s expectation is certainly for beauty products that are safe and effective. Top cosmetic manufacturers use skin-friendly, clean ingredients and good manufacturing practices (GMP). Look for companies that also boast FDA approval, ISO certification, and cruelty-free and vegan options.

2. Customization Options

Some manufacturers let you tweak ingredients, scents, and colors. Others allow full custom formulation, where you create a unique product. If you want your brand to stand out, choose a manufacturer offering flexibility.

3. Low Minimum Order Quantities (MOQs)

If you are about to start, you don’t want to spend thousands on the inventory at a go. Several manufacturers require huge minimum order quantities but give you that flexibility with low MOQs, allowing you to start small and go up.

4. Branding & Packaging Support

A beautiful product deserves a beautiful package. Often, manufacturers allow customization of tingling and packaging with some design help for that perfect look for your product.

5. Compliance & Safety Standards

Cosmetic regulations differ according to country. A good manufacturer has to ensure all legal stipulations are met regarding production so that you can safely sell them.

Top Private-Label Cosmetic Manufacturers

Now that you have the information, it is time to search for a private-label cosmetics vendor. Some of the best private-label cosmetic manufacturers in the industry are:

1. Lily– Best for Natural & Luxury Cosmetics

Lily is a premier choice for brands seeking high-quality, sustainable, and luxurious skincare solutions. With 25+ years of expertise, this private-label partner combines innovation with eco-consciousness, making it ideal for boutique beauty brands and start-ups looking to carve a niche in the saturated market.

Why Choose Lily?

• Natural & Organic Ingredients: Crafted with pure botanical extracts and natural preservatives, free of harsh chemicals for clean beauty lovers.
• Customization Options: Tailor formulas, fragrances, textures, and packaging to fit your brand’s unique identity.
• Low MOQs: Perfect for small-scale or boutique brands launching their signature products.
• Luxury Packaging: Artistic designs that enhance shelf appeal and captivate your audience.

Advanced Manufacturing & Sustainability

Operating from a cutting-edge 32,000㎡ factory, Lily combines automation with artistry. It produces over 80 million units annually, ensuring scalability for small and large clients. Their 5,000+ unique formulas, made with eco-friendly, plant-derived ingredients, reflect their commitment to sustainability and innovation. Additionally, their designers create stunning standard packaging and exclusive limited-edition options for special occasions, ensuring your brand stands out.

2. Radical Cosmetics – Best for Makeup Brands

If your goal is to accomplish a private-label makeup brand, Radical Cosmetics is one to consider. They specialize in lipsticks, eye shadows, foundations, etc., presenting high-quality, trendy cosmetic formulations.

What Makes It Stand Out?

Clean beauty focus – Uses natural and organic ingredients.

• Vegan & cruelty-free options – Great for ethical beauty brands.
• Flexible MOQs – Suitable for both small and large businesses.
• In-house formulation – Custom colors, textures, and finishes.

With Radical Cosmetics, creating trendy, unique custom makeup products is easy for any brand. If your concept is an ethical makeup line, they have completely customizable options that meet clean beauty standards.

3. Onoxa – Best for Fast & Easy Branding

For startups and entrepreneurs brands looking for a simple private label solution, Onoxa is an excellent fit. They have a ready-made set of skincare formulas under custom branding, allowing a beauty brand to launch quickly.

Why Brands Love Onoxa

• Low startup costs – Perfect for new beauty brands with limited budgets.
• Pre-made formulas – No need for extensive R&D.
• Fast production & shipping – Get your products to market quickly.
• Branding support – Custom labels and packaging to match your brand’s identity.

If you want an easy way to start a skincare line, Onoxa will provide legitimate, preformulated products with your brand name and logo.

4. BPI Labs – Best for Custom Skincare Formulations

BPI Labs specializes in custom skincare for advanced beauty brands. They have evidence-based formulations with top-grade ingredients whenever you require anything from advanced serums to anti-aging creams to specialized skincare.

What Sets Them Apart?

• Advanced skincare formulations – Uses clinically tested active ingredients.
• Custom product development – Tailored solutions to meet brand specifications.
• Regulatory expertise – Ensures compliance with beauty industry standards.
• High-quality ingredients – Designed for real skin benefits and visible results.

If your brand is focused on science-backed skincare, BPI Labs helps create high-performance beauty products that meet dermatological standards.

5. KBL Cosmetics – Best for Full-Service Manufacturing

KBL Cosmetics provides full works-from-formulation, branding, manufacturing, and fulfillment-in private-label solutions. They boast many cosmetic products, making them a one-stop inventory for beauty brands.

Why Choose KBL Cosmetics?

• Comprehensive Product Range – Skin, makeup, hair, etc.
• In-house lab & R&D – Custom formulation options.
• Adjustable MOQs – Works for small and large businesses.
• Packaging & branding services – One-stop shop for beauty brands.

If you want a turnkey private-label solution, KBL Cosmetics makes it easy to fast-track your beauty brand's launch with the least hassle.

How to Pick the Right Cosmetic Manufacturer for Your Brand

With that many cosmetic manufacturers offering such solutions, how do you make the right choice? A stepwise guide:

1. Define Your Niche

Are you launching a skin, makeup, or body care? Go with the manufacturer's edging in your categories.

2. Decide on Custom vs. Pre-Made Formulas

• Custom formulas: Unique but require more time and investment.
• Pre-made formulas: Faster and more affordable.

3. Check Minimum Order Requirements

Make sure the manufacturer’s MOQs fit your budget. Some allow small test runs, while others require large bulk orders.

4. Look at Packaging & Branding Services

The sales flow of your products highly depends on the packaging. Prefer that manufacturer with custom packaging if you want it to look premium.

5. Consider Turnaround Time

Need products fast? Some manufacturers ship within weeks, while others take months.

Final Thoughts

The best cosmetic manufacturer depends on your goals. Lily is a top choice for natural and luxury cosmetics. For a private-label makeup brand, Radical Cosmetics is a great option.

If you need quick branding and low startup costs, Onoxa has ready-made formulas. BPI Labs is good for high-end skincare, and KBL Cosmetics is good for full-service manufacturing.

Take your time and select the best cosmetic manufacturer that aligns with your brand vision. Check out Lily today if you need high-quality private-label products! With their expertise in sustainability and customization, they’ll help your brand shine in a competitive market.